Iterable 2026 Rebrand

To better reflect Iterable's evolution into a mature, enterprise leader, we partnered with an external agency to redefine its brand identity.

I collaborated closely with the agency and internal stakeholders to translate the new brand into a cohesive, scalable system, leading its rollout across web, campaigns, events, and marketing. The rebrand made its public debut at Activate Summit 2026, where I led the creative direction and design of the launch experience.